WDS Visuals wanted to establish a stronger search presence and compete with leading brands in their niche. By leveraging data-driven keyword research and competitor analysis, they aimed to uncover profitable keyword opportunities, fill content gaps, and create a long-term roadmap that would guide future SEO campaigns and content strategy.
They needed to expand keyword coverage, prioritize high-value search terms, and identify where competitors were outperforming them. The goal was to boost organic visibility, attract relevant traffic, and lay the groundwork for sustained growth in search rankings.
Not only was WDS Visuals seeking measurable results and a clear competitive edge, but they also required a customized, structured approach and that’s where Raxivo stepped in.
Challenge
Before working with Raxivo, WDS Visuals faced several obstacles. Their keyword footprint was small, organic traffic was minimal, and they had no clear SEO roadmap.
Competitors in the niche were dominating search rankings with well-structured keyword strategies, leaving WDS Visuals at a disadvantage. The site lacked keyword clusters, making it difficult to capture informational and high-intent searches.
Although there had been some efforts toward SEO, there was no cohesive process to measure results, prioritize keywords, or build topical authority. The brand needed a complete, data-driven strategy to guide content creation, keyword targeting, and long-term growth.
Solution
Raxivo’s SEO team implemented a comprehensive approach focused on keyword discovery, competitor benchmarking, and content strategy development.
We conducted extensive research to identify high-value short-tail and long-tail keywords with growth potential. Each keyword was evaluated based on search volume, difficulty, and relevance to ensure a high ROI.
Our team performed competitor keyword gap analysis to uncover ranking opportunities and content gaps. We organized keywords into thematic clusters, enabling WDS Visuals to plan and publish content aligned with user intent.
To strengthen future campaigns, we provided a detailed keyword report and actionable roadmap for blog posts, landing pages, and link-building opportunities.
“Raxivo’s keyword and competitor analysis gave us the clarity we needed to scale our SEO efforts. The report was actionable, precise, and set the foundation for our long-term growth.”
Results
- Identified hundreds of untapped keywords with strong growth potential.
- Benchmarked competitors and revealed strategic opportunities to outperform them.
- Delivered a prioritized keyword list and content strategy for future campaigns.